Mission - To celebrate powerful women and collectively uplift the Sparks, the WNBA, and these talented influencers.
~ raise awareness of LA Sparks
~ elevate profile of the Sparks players
~ infuse Sparks in the rising cultural and artistic zeitgeist
~ create strategy to engage influencers to attend WNBA games
offer giveaways where fans have the opportunity to win tickets to games and attend with the influencers. This will boost engagement on social media.
~ leverage influencers social media followings on behalf of the LA Sparks